Professional info
Greetings!
This is my resume (dot.com). I've been in the internet/design business since 1994. Back then, I was in college at U.W. Whitewater, double majoring in Art: Graphic Design and Radio/TV/Film, The internet was fairly new, and there was no web design major available at the time, so I taught myself code, and used my art background to start making webpages way back when people used a 14.4k modem.
Over the past 29 years in the field, I've gone from being impressed with animated GIF's and 56k modems, to being amazed by responsive web design, social media/digital marketing, and having the entire internet on your smart phone.
For my creative life, I proudly have been thinking outside of the box.
I love the beauty of typography, color and design to induce a message and create an emotional response.
It's been a wild ride.
Languages and Skills
HTML/CSS
Photoshop
Salesforce
Dreamweaver
Strongmail
Teamsite
Wordpress
Agile/Jira
3D Studio Max
Adobe Illustrator
Adobe Premiere
2010 - present
Work experience
Inwave Internet - Lead Web Designer/Art Director
1995-2006
Created, coded and maintained over 300 professional websites during my 10+ years with the Janesville Wisconsin based Internet Service Provider. If your business was located in Janesville WI or Rockford IL during the late 90's, chances are I had something to do with your website. In addition to web design/coding, I also created print ads, CD-Roms, videos and SEO.
Some major clients were: ABC Supply, Beloit College, Patch Products, The Janesville Gazette, Kerry Ingredients, and Jerusalem University College.
2010 - present
Reader's Digest - Junior Web Designer
November 2006 to July 2010
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Designed and sent out E-mail newsletters with a circulation of over 1 million per week.
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Responsible for content updates for Rachel Ray Magazine, Taste of Home and other RD websites
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Worked with marketing, editorial and International teams to concept and execute consistent, stable code.
Reader's Digest - Digital Content Producer
July 2010 to December 2014
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Production of digital content for Taste of Home and The Family Handyman online content.
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Implement SEO recommendations to improve page views and keyword ranking
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Digital Editor for Light Desserts weekly Newsletter.
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Worked with/Trained the Taste of Home Cooking school on how to update their WordPress built site.
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Updated graphics for all RD publications
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I basically did a little bit of everything
Reader's Digest - Assistant Manager of Digital Marketing Operations
December 2014 to November 2021
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Execute set-up and delivery of 20+ daily, weekly, bi-weekly and monthly newsletters with a total quantity send of over 50 million per month
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Selecting and implementing consumer marketing ads across all content based newsletters
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Works closely with Editorial and International production team.
CUNA Mutual - Sr. Marketing Automation Specialist
November 201`to Present
Education
University of Wisconsin-Whitewater (1992-1997)
BA in Art: Graphic Design
BA: Radio/TV/Film (Electronic Media)